Skaar has hand in new Unity logo

Feb 27, 2013
The new Unity College athletics logo, developed in part by Camden designer Anneli Skaar, will debut Tuesday, March 12.

Unity — With its strong focus on sustainability science, Unity College is often associated with activism, science and research. The college also has a strong athletic tradition that includes inter-collegiate championship wins and numerous records. In keeping with Unity’s strong athletic traditions, its Department of Athletics has developed a suite of new athletic logos.

“We wanted to begin to reframe Unity’s athletic identity with a new logo that reflects the athletic camaraderie present within both club sports and inter-collegiate athletics,” noted Chris Kein, director of athletics. “This new logo … is a rallying point and source of pride.”

The concept for developing a new logo began with a broad idea shared between Kein and student athletes. One student took the initiative to develop an initial drawing, which was shared with Camden-based graphic designer Anneli Skaar. Over a period of months, the initial design was revised until the final concept was reached.

The logo will officially be unveiled and celebrated Tuesday, March 12, at the athletics banquet. Unity College is a member of the Yankee Small College Conference) and the United States Collegiate Athletic Association, the premier athletic conference for small colleges.

Courier Publications’ A&E Editor Dagney C. Ernest can be reached at (207) 594-4401, ext. 115 or dernest@courierpublicationsllc.com.

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