The U.S. Department of Transportation’s National Highway Traffic Safety Administration and Police Departments throughout New England are teaming up to keep drivers and passengers safe, raising awareness of the risks of speeding and reminding them to obey speed limits. In support of the law enforcement community’s dedication to protecting the lives of residents in their communities, you’ll see officers working together throughout the summer to pull over speeding drivers.

According to NHTSA, in 2020, there were 11,258 people killed in speeding-related crashes, accounting for 29% of all fatal crashes in the U. S.

“Our sole purpose is to save lives and raise awareness about the importance of always going the speed limit.” said Lauren V. Stewart, director of Maine Bureau of Highway Safety. “Much like impaired driving, speeding is a selfish decision that can have deadly consequences for the driver, vehicle passenger, and pedestrians. No matter where you are going or what the reason, there is no excuse for speeding.”

“We recognized a problem with speeding complaints in Kennebunk and we came up with a public awareness campaign that would bring the issue to the public to look for voluntary compliance,” said Deputy Chief Eric O’Brien. “This has been a combined effort by our public safety partners in the fire department and the town’s select board.” The message has been very well received in the community and the signs have been in demand from our residents. Our goal is to make the public aware of the issue and hopefully when they see the ‘Slow Down Kennebunk’ signs the message will resonate with them and our motorists will in fact do just that, slow down. We’ve paired these signs with a series of public safety announcement videos that have been released to the public through social media and our website, highlighting our ‘Slow Down Kennebunk’ campaign. We’ve spread the word, ‘slow down Kennebunk, life will be waiting for you when you arrive.’”